millennials Archives | HT Brand Leadership Series

millennials

Staying ahead of an audience that stays ahead of the market

How does a brand stay ahead of an audience that stays ahead of the market? Rajshree Bakshi, Senior VP- Marketing, Reliance Industries Limited breaks down....

How to speak to millennials through digital campaigns

If brands want to attract millennials, they must speak their language, emphasizes Vishwajeet Parashar, Group Marketing Head, Bajaj Capital. Parashar also highlights how digital mediums....

The importance of health insurance

Consumers often tend to overlook the importance of health insurance, says Anika Agarwal, Senior Vice President and Head-Marketing, Digital and Direct Sales, Max Bupa Health....

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