Breaking myths about women's intimate wear | HT Brand Leadership Series

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Breaking myths about women’s intimate wear

  • Amisha Jain
  • August 23, 2019

Women’s intimate wear is one product category that has always been riddled with misinformation.

The scenario, however, is changing, with consumers becoming more aware and discerning.

Know more about this from Amisha Jain, CEO, Zivame.

She is in conversation with Zinia Bhattacharya of HT Brand Studio.

Hosted in partnership with HT Brand Studio and DMA Asia. Radio Partner: Fever FM

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