Kedar Apte talks about What Customer Centric Campaigns Look Like | HT Brand Studio Live- Episode 1

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Brand Masters

What customer-centric campaigns look like

  • Kedar Apte
  • 2nd Nov

Always wondered how brands involve consumers while planning campaign? Kedar Apte, Vice President- Marketing at Castrol India, gives you some fascinating insights.

HT Brand Masters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.

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Kedar Apte
Vice President Marketing,
Castrol India

Kedar leads Castrol’s marketing operations, which includes brand communication and content, sponsorships, digital marketing, and consumer and customer engagement programmes. Prior to joining Castrol, he spent almost a decade with Hindustan Unilever in sales and marketing roles.