Embracing digital technology | HT Brand Leadership Series

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Embracing digital technology

  • Konia Khanna
  • September 30, 2019

#HTBrandStudioLive |“Digital has enabled quick and easy sharing of stories. However, in the process, brands should not forget to stay true to their purposes,” says Konia Khanna, Head-Marketing, Swarovski India.

Khanna also talks about the brand’s quest to provide ‘inclusive luxury’, as well as plans for the festive season.

She is in conversation with Zinia Bhattacharya of HT Brand Studio.

Hosted in partnership with HT Brand Studio and DMA Asia. Radio Partner: Fever FM

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