The importance of positive influencer marketing | HT Brand Leadership Series

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The importance of positive influencer marketing

  • Malini Agarwal
  • August 22, 2019

The problem with social media is that it has become an impersonal space, says Malini Agarwal, Founder and Creative Director, MissMalini Entertainment.

She also emphasizes the need to build more positive influencer marketing campaigns and campaigns that create impact on women.

Malini is in conversation with Rameet Arora, COO of HT Digital Streams.

Hosted in partnership with HT Brand Studio and DMA Asia. Radio Partner: Fever FM

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