Megha Tata Archives | HT Brand Leadership Series

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Megha Tata

Key digital marketing strategies

At a time when industries of all kinds and sizes are making technology a priority, Megha Tata, CDO of BTVI, talks about the need for....

Passion is the most important mantra for a successful life

When I was studying marketing, I came across Philip Kotler’s 4 Ps of brand building. As I progressed in my professional career, I tried to....