Pallavi Singh Archives | HT Brand Leadership Series

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Pallavi Singh

Enabling exciting experiences using your brand

For brands investing in content marketing, here’s one way to tell if your campaign has been successful—it needs to have sparked conversations. Know more about....

How to understand your customer better

All of us are familiar with the phrase, ‘The customer is king’. But how can brands ensure that they stick to this philosophy? Ask Pallavi....

Artificial Intelligence – Do we truly understand it?

If I have a dollar for every time the words Big Data, Machine Learning and Artificial Intelligence were mentioned in sundry Monday morning meetings and....