Making videos more than just 'snackable' | HT Brand Leadership Series

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Brand Masters

Making videos more than just ‘snackable’

  • Rachit Hirani
  • June 24, 2019

You can’t create viral content from day one, says Rachit Hirani, founder of MotorOctane.

Hirani also highlights how an influencer should not only think from the perspective of a brand, but also that of the audience.

He is in conversation with Zinia Bhattacharya of HT Brand Studio.

#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.

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