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#HTBrandStudioLive | Personalisation is the next big thing in marketing, says Sumeet Singh, Group CMO, Info Edge, adding that, “The idea is to shorten the time span in which a customer’s needs are served.”
Singh also talks about branded content and Info Edge’s digital marketing strategies.
She is in conversation with Rajat Arora of HT Brand Studio.
Hosted in partnership with DMA Asia. Radio Partner: Fever FM
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