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In a conversation with HT Brand Studio’s Rajat Arora, Jyoti Kumar Bansal, CEO of PHD India, talks about the role of technology in boosting creativity,....
How does a brand stay ahead of an audience that stays ahead of the market? Rajshree Bakshi, Senior VP- Marketing, Reliance Industries Limited breaks down....
The massive rural population of India takes pride in its local languages, so it only makes sense to create content that caters to them. Divya....
OTT platforms are increasingly betting big on regional content. According to Manav Sethi, Group CMO of Eros International PLC, it’s because audiences love stories that....
Tata Tea’s ‘Jaago Re’ campaign effectively raised awareness about various social issues. Hear more from Mahesh Israni, Business Head – New Ventures at Tata Global....
Several companies use CAE Software to predict the behaviour of products through engineering simulation software. Kaustubh Nande, Director – Marketing at MSC Software is part....
When capital-intensive industries need to be upgraded, the process can be expensive. Srihari Gopinath, Director- Marketing at Hewlett Packard Enterprise, explains the role of digital....
“Good advertising drives attention, great content marketing drives motivation”. With this philosophy in mind, Roshni Das, Director- Marketing at Intel India strives to motivate businesses....
Artificial Intelligence and automation will define the marketing landscape this year, says Rajesh Kumar Jindal, Vice President & Head of Marketing (India Region), UiPath. According....