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Building a more powerful internet for women

With a user base of 15 million, India’s women-only platform Sheroes is going from strength to strength. Hear more about its journey from its founder....

Creativity and innovation go hand-in-hand

In a conversation with HT Brand Studio’s Rajat Arora, Jyoti Kumar Bansal, CEO of PHD India, talks about the role of technology in boosting creativity,....

Using great content marketing to drive motivation

“Good advertising drives attention, great content marketing drives motivation”. With this philosophy in mind, Roshni Das, Director- Marketing at Intel India strives to motivate businesses....

From storytelling to ‘storydoing’

Ever heard of the word ‘storydoing’? It is what brands do to spread awareness about a cause. Hear more about storydoing and cause-based marketing from....

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