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Video is the marketing buzzword of today, but what does a brand do to go beyond the realm of video content? Praveen Rao, General Manager....
Ever heard of the word ‘marketech’? It’s a combination of marketing and technology, and is what will become the next big thing, says Amit Tiwari,....
With the growth of technology, companies are finding newer ways to empower their customers. Namrita Mahindro, Senior General Manager, Mahindra & Mahindra, highlights a few....